Client: TORTINI
This project focused on creating a distinctive and appealing packaging design for Tortini, a brand specializing in authentic, slow-dried, 100% semolina handmade pasta. The goal was to convey the brand's commitment to quality and tradition while standing out on the shelves.
The concept revolves around a bold yet playful aesthetic that highlights the handmade nature of the product. We opted for a vibrant yet grounded color palette, strong typography, and a unique pattern element to achieve this.
